What is Total Contract Value (TCV)?
Total Contract Value (TCV) is the total expected revenue from a customer contract over its entire term, including recurring fees (e.g., monthly or annual subscriptions) and one-time charges such as implementation, onboarding, or setup. For SaaS and subscription businesses, TCV is a core metric for assessing deal quality, comparing enterprise accounts, and tying bookings, ACV, CAC payback, and LTV back to actual contract economics.
Formula
Example
A SaaS vendor signs a 12-month contract at $5,000 per month plus a $10,000 implementation fee. Contract length in months = 12, recurring fee per month = $5,000, and one-time fees = $10,000. Total recurring value over the term is $5,000 × 12 = $60,000, so the total contract value (TCV) is $60,000 + $10,000 = $70,000, which can then flow into ACV, ARR, LTV, and pipeline valuation models.